Free beginner course: AI Foundations for Operators
Enroll freeMatomo
Web Analytics Software
Open-source, privacy-focused web analytics alternative to Google Analytics.
Top Matomo Benefits
Designed for Your Business
Matomo is built to address the unique challenges of web analytics, helping businesses of all sizes streamline their operations and save time.
Easy to Get Started
Get up and running quickly with an intuitive interface and guided onboarding — no technical expertise required.
Scales With You
Whether you're a solo operator or managing a growing team, Matomo offers plans and features that grow with your needs.
Integrates With Your Stack
Connect Matomo with the tools you already use to create a seamless workflow across your entire tech stack.
Top Matomo Features
Intuitive Dashboard
See everything at a glance with Matomo's centralized dashboard for web analytics management.
Automation & Workflows
Automate repetitive web analytics tasks and free your team to focus on higher-value work.
Reporting & Analytics
Make data-driven decisions with built-in reporting that surfaces the metrics that matter most.
Team Collaboration
Work together seamlessly with role-based access, shared views, and real-time updates.
Who is Matomo for?
Matomo is designed for privacy-conscious organizations that need a self-hosted, GDPR-compliant analytics alternative to Google Analytics. It's ideal for European companies, government agencies, and any business prioritizing data sovereignty. Matomo excels when you need full control over your analytics data without sharing it with third parties.
Need help deciding if Matomo is right for your business?
Our consultants can evaluate Matomo against your specific requirements and recommend the best fit for your team.
Other Web Analytics Tools to Consider
Google Analytics
The industry standard for web analytics. Free, powerful, and deeply integrated with Google.
Mixpanel
Product analytics focused on user behavior, funnels, and retention analysis.
Heap
Auto-capture behavioral analytics that records every user interaction.
Hotjar
Heatmaps, session recordings, and user feedback for understanding UX.
Ready to stop guessing?
Whether you need a quick automation fix or a full infrastructure overhaul, let's walk through your biggest manual challenge.