Use case

Uncover the revenue your site is already earning and losing

Who this is for

Founders, growth leads, and revenue owners who are buying traffic that converts worse than it should, and can't tell whether the problem is the page, the offer, or the handoff after the form.

What you'll walk away with

A ranked list of leaks with an estimated dollar impact on each, and the specific fix—page, workflow, or routing—that closes it.

Run the free scan

Place yourself first

Count how many of these describe your team today. The read underneath tells you where to start, so you don't spend the quarter fixing the wrong layer.

Paid and organic traffic is flat-to-up, but qualified pipeline isn't moving with it.
Nobody can say what the site's conversion rate is without opening three tools.
Form submissions land in an inbox, a spreadsheet, or a CRM field nobody owns.
Average first-response time to an inbound lead is measured in hours, not minutes.
Your highest-intent pages (pricing, demo, contact) have never been tested.
Mobile converts at less than half of desktop and it's been that way for a year.
You have no idea which pages AI assistants cite when they describe your category.

Early

3+ symptoms: the leak is structural. Start with a full-site scan before touching copy.

Building

2 symptoms: you have measurement but not routing. Fix the handoff first—it's the cheapest yard.

Optimizing

0-1 symptoms: you're in optimization territory. Test offers and pricing presentation, not plumbing.

What's actually going wrong

Traffic arrives, intent evaporates

Visitors land on a page that answers a different question than the one they searched. Bounce is high, scroll depth is shallow, and the CTA sits below the fold.

What it costs: Every point of conversion rate on a page doing 2,000 visits a month is real money you already paid to acquire.
What fixing it looks like: Intent-matched above-the-fold rewrite, one primary CTA per page, and proof placed where the objection actually appears.

Leads are captured but not routed

The form fires, an email goes somewhere, and the first human touch happens the next business day.

What it costs: Speed-to-lead decays fast. A lead contacted in five minutes is a fundamentally different conversation than one contacted tomorrow.
What fixing it looks like: Instant follow-up automation: form to CRM to owner to notification, with an SLA timer and an escalation path.

Nobody owns the number

Marketing reports sessions, sales reports closed-won, and the middle—form starts, qualified rate, stage conversion—belongs to no one.

What it costs: Problems in the middle of the funnel survive for quarters because no dashboard shows them.
What fixing it looks like: A single funnel view from session to qualified opportunity, with one named owner per stage.

The page is slow where it matters

Largest Contentful Paint on mobile is over three seconds on the pages closest to money.

What it costs: Slow high-intent pages lose the visitors most likely to buy—the ones who clicked with purpose.
What fixing it looks like: Image and font discipline, defer non-critical scripts, and remove the tag-manager sprawl nobody audits.

What the revenue-recovery stack usually looks like

Layer	What teams usually run	Where the gap is
Analytics	GA4 only	No session replay or funnel view; you see counts, not causes.
Behavioral	Nothing, or a trial that lapsed	No evidence for why a page fails.
Capture	Native site forms	No enrichment, no de-duplication, no routing rules.
Routing	Email alias	No owner, no SLA, no audit trail.
CRM	HubSpot or Salesforce	Stage definitions drift; lifecycle fields half-populated.
Follow-up	Manual	First touch depends on who's online.

Pricing and features change constantly—always confirm current details on the vendor's own site before you buy.

The first 90 days, with named deliverables

1
Days 1-14—Find it
- Full-site CRO scan with each finding priced by traffic and intent
- Funnel baseline: sessions, form starts, form completes, qualified, closed
- Speed-to-lead measurement on the last 90 days of inbound
2
Days 15-45—Stop the bleed
- Top five page fixes shipped and measured against baseline
- Form-to-CRM-to-owner routing with an SLA timer
- Instant follow-up sequence live on every inbound path
3
Days 46-90—Compound it
- Test cadence on pricing and demo pages with a documented decision log
- One funnel dashboard with a named owner per stage
- Quarterly re-scan so new pages don't reintroduce the same leaks

Teams we've done this with

Knock2.ai

Technology

Knock2.ai is a person-level website visitor ID platform—and the first in its category to ship a Model Context Protocol (MCP) integration for live AI + sales-tool data access.

Convesio

Cybersecurity

Convesio is a cybersecurity and self-healing, autoscaling hosting platform-as-a-service (PaaS) for creating and managing WordPress websites—serving agencies, WooCommerce stores, and high-traffic publishers.

Greechat

Technology

Greechat is a Live Chat platform-as-a-service (PaaS) that delivers the software, agents, and management team needed to power a 24/7 human live chat sales team dedicated to driving more revenue from the traffic on a website.

Questions operators ask us

How do you estimate the dollar value of a conversion leak?

We take the page's actual traffic, its current conversion rate, and your average deal value, then model the gap against the realistic ceiling for that page type. The output is a range, not a single number, and every finding shows its inputs so you can argue with them.

Is this a report or does something actually get fixed?

Both are available. The free scan produces the ranked findings. The paid tiers add implementation—the page changes, the routing, and the follow-up automation—so the fix ships rather than sitting in a doc.

We already run A/B tests. What does this add?

Testing optimizes pages that work. Most missing revenue sits before the test: unrouted leads, broken mobile paths, and pages nobody realized were high-intent. We find those first, then testing has something worth compounding.

Want to build this in-house first?

Stack Finder Academy courses that teach your team to run this without a retainer.

intermediate·$29

Real Workflow Applications

Ship the follow-up and routing workflows that close the leaks a scan finds, without waiting on a dev queue.

View course

intermediate·$29

Prompting & Resource Hacks

Write the page, offer, and outreach variants worth testing instead of guessing at copy changes.